James Hutchinson has left British skincare brand TEMPLESPA to launch creative communications agency JW Collective.

At TEMPLESPA, James worked within the communications and marketing team on brand storytelling, consultant engagement and social strategy across seasonal campaigns and brand voice development.

JW Collective will specialise in creative communications, brand strategy and content development, working across lifestyle, beauty and emerging brands.

The agency aims to help businesses refine their voice and connect with audiences through tailored storytelling and strategy focused on clarity, creativity and consistency.