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Instagram introduces Reels API for developers

Date Posted: Thursday 30th June 2022

Instagram introduces Reels APIs

Meta has announced that it will be introducing Reels to several endpoints on the Instagram platform. Meta will expand the scope of support of reels to:

  • Content Publishing
  • Insights
  • Comment Moderation
  • Hashtag Search
  • Business Discovery
  • Mentions
  • Promote API
  • Instagram Basic Display API

This API enhancement will be available for the current version, and all previous versions of the Graph API. Reels will become automatically available for developers who already have access to the applicable APIs. Users will not need to put their app through additional App Review, as long as their app has already been approved for the appropriate permission access levels. While some users may have access to all Reels APIs as early as 28 June, this rollout will occur gradually at the account level through 6 July. 

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