B.Talent, the influencer and creative talent division of London based communications agency B Public Relations has been appointed to represent bloggers and social influencers Laila Loves and Em Sheldon. B.Talent will be working with both bloggers on brand partnerships, strategy and development of their blogs.

Em Sheldon started Emtalks back in 2012 as a hobby. Since launching she has seen her blog flourish into a destination for fashion, travel, beauty and fitness inspiration. With a dedicated following of over 67,000 on Instagram, 20,000 on twitter and over 150,000 monthly page views on her blog, Em is also on YouTube sharing her latest makeup tutorials, fitness videos and lookbooks and on Snapchat sharing snippets of her daily life with her loyal viewers.

Laila Swann, 24, is an English fashion and lifestyle blogger, vlogger and internet personality with a prominent fan base across Twitter, Instagram and YouTube. Best known by her fans for her popular fashion and lifestyle blog LailaLoves and YouTube channel Meetthevloggers, Laila covers an array of topics and passions including travel, health and fitness, fashion and beauty. She has a combined following of over 800,000 and over 21 million YouTube views as well as averaging 99,000 views on her Snapchat stories. Laila has created a dedicated following and ambassadorships with brands including Apple and Beats by Dre.

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Laila Loves in 'digital influencers' Em Sheldon in 'digital influencers'