Inc & Co, a global investment firm, has announced its acquisition of Studio Pia, an ethical and sustainable luxury lingerie brand. The strategic move signifies the company's expansion into the retail sector with an aim to “set new standards of excellence” in the market. Studio Pia was first launched by Pia Harpur in 2017, with the founder’s vision set on creating ethical and avant-garde designs through exquisite craftsmanship.

Pia will remain in her leadership role, working alongside Inc & Co to elevate the brand’s presence and expand its global footprint. The initial plans are to expand the business through wholesale, pop-up stores, concessions globally and 3rd party premium websites. This expansion strategy underscores the investment firm’s commitment to fostering innovation and accessibility in the luxury lingerie market by offering customers unparalleled access to Studio Pia's exceptional creations via new locations and development of their online storefront.