Fashion e-tailer I SAW IT FIRST has announced Greg Pateras as Chief Executive Officer while former CEO Jalal Kamani steps into a Chairman role. Greg joined the board of Directors at I SAW IT FIRST in July 2017 as Executive Director before moving into his new role as CEO this month. Greg brings a wealth of experience with him coming from fellow fashion retailer Matalan where he was deputy CEO and COO before that he spent 10 years at Shop Direct where he was CFO.

Greg says: “I am extremely proud and excited to be given the opportunity to lead this high growth business, working with supportive owners and a passionate team. We will continue to build on the good work to date and drive the business forward to help hit its ambitious targets.”