Date Posted: Friday 24th August 2018
International fashion showcase, Fashion Scout London, has unveiled i-am-chen as its SS19 Fashion Scout Merit Award winner for its new talent initiative.
Hong Kong-based brand i-am-chen was founded by designer ZHI in 2009. The new talent initiative is worth £20,000 across three seasons and has been created to support and develop new designer businesses on a global level. i-am-chen will receive a fully sponsored catwalk show with Fashion Scout during London Fashion Week, with space to host press and buyers.
Now in its fourth season, i-am-chen seeks to bring a fun and light-hearted spirit to its audience. Working with technicians, i-am-chen aims to challenge the definition of knitting by exploiting the potentials of advanced machines, applying state-of-art techniques and using unconventional yarns.
The DIARY directory platform provides fashion, beauty and lifestyle industry news, interviews, dates, vacancies and contacts. Our huge database of contacts includes thousands of digital influencers, media titles (UK and overseas) and their editorial teams, freelance journalists and creatives, PRs and brands and representative agencies. Live and sortable social media stats for entries allow comparative analysis and insight within filtered sections, plus additional engagement metrics for industryINFLUENCERS.
Get in touch to discover how DIARY directory membership would benefit you.