Herschel Supply has announced the launch of an exclusive collection in collaboration with The Simpsons. Recognised around the world, The Simpsons is the longest running primetime scripted show in television history, exploding into a cultural phenomenon in 1990. The partnership introduces an all-new collection of signature bags, accessories and headwear featuring six prints inspired by each member of The Simpsons family. 

The prints are showcased across an array of signature Herschel silhouettes:

• Herschel Classic™ XLarge backpack equipped with a 16” laptop sleeve
• Herschel Classic™ Mini backpack with a zippered front pocket
• Herschel Heritage™ Youth backpack
• Herschel Novel™ duffle designed with a signature shoe compartment, Seventeen hip pack with a front pocket and key clip, Fourteen hip pack
• Herschel Heritage™ Crossbody, Settlement Case, insulated Pop Quiz™ Lunch Box, Pop Quiz™ Cooler 12 Pack, and the lightweight Herschel Heritage™ Cooler Insert.

In addition to bags and accessories, three classic Herschel headwear styles are included in the offering: the Elmer Beanie, Norman bucket hat, and Sylas Classic cap. 

All styles are adorned in six prints celebrating each character from TV’s most iconic family.

All styles in the collection are made with 100% recycled fabrics and include a custom cloud liner print. Each bag is finished with The Simpsons flag label and an internal co-branded label.

The Simpsons for Herschel Supply Collection is available at herschel.com and select global stockists.