Chemical and consumer goods company Henkel has signed an agreement to acquire premium hair care brand OLAPLEX for $2.06 per share, valuing the transaction at $1.4bn.

The transaction has been unanimously approved by OLAPLEX’s Board of Directors, and Advent, OLAPLEX’s controlling shareholder, has entered into a written consent, undertaking to approve the transaction.

The acquisition expands hair care as a core category within Henkel's Consumer Brands business.

OLAPLEX is a premium hair care brand with science-led products. It maintains a global presence, with sales split between the USA and international markets. In fiscal year 2025, OLAPLEX generated around €370m in sales.

The acquisition is subject to regulatory approvals. For more information, visit henkel.com.