Date Posted: Tuesday 23rd February 2021
ITP Media Group (ITP) has announced the launch of Harper’s Bazaar Saudi (pictured, here) and Esquire Saudi from March 2021. The seasonal editions are the first international luxury fashion and lifestyle magazines to debut in the country.
The imminent launch of Harper’s Bazaar Saudi and Esquire Saudi opens a new chapter for the luxury fashion and creative industries in Saudi Arabia, where the publications are designed to not just inspire, reflect and report on, but support the country they are dedicated to.
The launch will be accompanied by a series of exclusive private events throughout the year including, luxury VIP soirées, hosted dinners and practical workshops from global experts in the fashion industry. Harper’s Bazaar Saudi and Esquire Saudi will be bi-lingual with a heavy emphasis on digital across multi-platforms to reflect the consumption habits of their audiences. Seasonal print editions will be distributed to VIPs, including royal family members, HNWIs and the KSA fashion and creative community. It will be available at select hotels, salons and spas plus on main newsstands. A dedicated ITP editorial team is based in Riyadh working with Saudi Arabian contributors, stylists, photographers and content creators, all overseen by the respective group editor-in-chiefs of Harper’s Bazaar and Esquire GCC, Olivia Phillips and Matthew Baxter-Priest.
Harper’s Bazaar Saudi and Esquire Saudi are one of the first media brands to be launched in the Kingdom under the Saudi Arabian General Investment Authority (SAGIA) license agreements. ITP Media Group already publishes Harper’s Bazaar and Esquire editions across the GCC.
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