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French Connection signs footwear licensing agreement with Sante + Wade

Date posted on DIARY directory: Friday 26th August 2022

French Connection signs UK and Europe licensing agreement with Sante + Wade

Premium and inclusive footwear brand Sante + Wade has signed an exclusive licensing agreement with renowned global high-street retailer French Connection. The disruptive footwear label will work with French Connection for one year to develop, manufacture and market its footwear range for women's collections within the UK and Europe. The first collection will hit stores in the spring/summer of 2023 and offer various styles with retail prices ranging between £80 tp £120.

Amber Fenner, Licensing Manager at French Connection, had this to say about the new partnership: "Licensing is an integral part of our business at French Connection. To partner with an industry innovator whose ethos and quality align with ours is invaluable to bringing the consumer the best possible product at key price points."

Sante + Wade's Marketing Director, Agnès Cushnie, said: "Our philosophy is that everyone should have the opportunity to experience beautiful and comfortable shoes, whatever their size. We are delighted to partner with such a prestigious brand with a resounding success in the contemporary market."

CONTACTS

French Connection in 'Brands'

Sante + Wade in 'Brands'