Cornelia Backteman, previously Account Director at Varg, has launched her own contemporary PR and communications agency, RODEO COMMS.

Cornelia has over 10 years of industry experience, having worked across several agencies, most recently as a freelance PR consultant.

RODEO COMMS supports emerging and established brands across the fashion, wellness and lifestyle sectors, with clients including Medshrum, ZËIYT, Sitre, Blugiallo, Lines & Current, O.P Jewellery and Rubato.