Madeleine Churchill (pictured), previously Lead Commercial Director at Condé Nast, has launched her talent agency THE SET. Madeleine brings over 15 years of experience in commercial media across some of the industry’s most iconic titles including British Vogue, GLAMOUR and GQ, which together with her commercial strategy expertise, and passion for connecting talent with brands has led to the launch of THE SET.

THE SET is a new kind of talent management agency built for the next chapter of influence. Its mission is to champion trusted voices, build meaningful partnerships, and redefine what it means to manage talent in today’s evolving landscape.

The talent roster includes:

• Alice Casely-Hayford, a London-based content strategist, editor, and podcast host, currently Content Director at NET-A-PORTER
• Jennifer Oliver, a highly sought-after makeup artist with over 15 years of experience across commercial, editorial, and celebrity beauty
• Lauren Murdoch-Smith, a highly respected beauty director and brand consultant with deep-rooted expertise across the beauty industry and currently Beauty Director at Wardrobe Icons
• Zak Maoui, a writer, stylist, and cultural commentator with a decade-long career rooted in British fashion media and current Style Director at Gentleman’s Journal
• Funmi Fetto, a London-based beauty expert, author, and strategic consultant, currently Contributing Style & Arts Editor at British Vogue and Beauty Director at The Observer Magazine
• Georgia Rae, a London-based luxury manicurist known for her clean aesthetic and health-first approach to nail care