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Date Posted: Tuesday 23rd April 2024
PR agency, specialising in the active lifestyle space, Aspire has been re-appointed by active recovery footwear brand, OOFOS. The new brief sets out to expand OOFOS’ visibility and reach on a global scale, and drive awareness of the importance of active recovery as a broader topic.
Aspire's strategic approach will centre on a creative earned media strategy to lift the brand into the wider public’s consciousness with new products due for SS24 and AW24. This year is set to be pivotal in the brand’s growth and level of international visibility, which Aspire will seek to play a key part in cultivating.
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