Flipside PR has announced the launch of Flipside Collective, a new creator community built for people who love discovering what’s new across beauty, wellness and lifestyle.

Flipside Collective was created to bring together a diverse community of content creators, influencers and UGC creators, giving them a space to discover exciting brands, products and experiences, while creating and sharing content in their own unique way.

Importantly, there’s no minimum following required to join. Flipside Collective is designed to be an inclusive space where everyone can get involved.

Through the community, creators will have the opportunity to discover new and emerging brands, access exciting gifting and collaboration opportunities, and create authentic content around the products and experiences they genuinely enjoy.