SEEN Group has been appointed to represent Fenty Hair by Rihanna, the latest launch from LVMH Kendo’s Fenty Beauty which joins Fenty Beauty and Fenty Skin as part of the agency’s 7-year partnership with the brands. SEEN Group is supporting on all UK and ROI press and influencer activity. 

Fenty Hair by Rihanna is designed to strengthen and repair all hair types and textures. The line has been created in collaboration with Fenty’s in-house global stylists and a team of research and development experts and chemists. Products launch on fentyhair.co.uk today (13 June).