The Beacon has announced the expansion of its lifestyle portfolio with the following new client wins:

• Fielden Whisky – A regeneratively farmed whisky brand on a mission to revive England’s fields using diverse grains that grow without chemicals. Their nature-first approach promotes sustainable farming that benefits soil, water, wildlife, and the planet.
• Fairfax & Favor – Luxury lifestyle and fashion brand with countryside-inspired roots, blending timeless designs with contemporary elegance across menswear and womenswear, footwear & accessories.
• Fleet Street Quarter BID – Encompassing 100 acres in the west side of the City of London, with Fleet Street at its heart, the Business Improvement District (BID) delivers a range of ambitious projects including public realm enhancements, green initiatives, and influential cultural campaigns to continue shaping the area into a thriving destination.

These wins underscore The Beacon’s growing strength in the lifestyle space. The agency will apply its strategic, creative, and nimble approach to elevate each brand’s presence and drive impact.

Services include brand and campaign strategy, earned media (B2C and B2B), influencer and KOL engagement, events, partnerships, founder profiling, and consumer activations.