Date posted on DIARY directory: Monday 27th April 2026
Following its launch debut in 2025, Breakout Beauty UK is back, ready to help scale the UK’s most exciting high potential beauty brands and deliver meaningful commercial impact across the industry.
The programme returns bigger than ever this year with £1million in support value from the best in the beauty business, and a line up of legendary beauty entrepreneurs, offering unique and personalised guidance.
Beauty retailer Boots returns as primary anchor partner, alongside expert partners, TikTok Shop and Bird & Bird. The programme also welcomes new business partners IFGlobal, Amcor and CEW UK.
Now expanded to a ten-week intensive accelerator, Breakout Beauty UK will deliver even deeper expertise and hands-on growth support for market-ready beauty founders, poised to scale into multi-million-pound businesses and become the brands everyone is talking about.
With the support of industry experts, founders will learn to refine a winning retail strategy, grow community and sales, attract media and drive investor attention. The programme culminates in a high-profile pitch to a room of experts, investors, and retail buyers. Importantly, the accelerator remains fully funded, meaning selected startups pay nothing to participate.
With total programme support worth over £1million including a prize value worth £850,000, one Grand Prize winner will launch into 50 Boots stores, with additional marketing support featuring mentoring sessions with senior Boots leaders and a TikTok Shop prize featuring dedicated platform support, creator matchmaking, reduced fees and fulfilment benefits.
One Breakout Beauty UK runner-up will receive a prize package featuring a Boots launch with additional marketing support, including mentoring sessions with senior Boots leaders, plus a TikTok Shop prize designed to accelerate their growth on the platform.
Applications for Breakout Beauty UK 2026 opened on 22 April 2026. Once ten finalists are selected, the programme will commence in July and culminate in October.
For more information, visit growthstudio.com.