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Date Posted: Thursday 18th April 2024
Consultant dermatologist, Dr Alexis Granite has launched her first-ever wellness and lifestyle brand, Joonbyrd. The brand forges a new category of Affective Wellness, a state of holistic, emotional wellbeing characterised by the cultivation of positive feeling, individual fulfilment, and deep resilience. It launches with a core collection of luxury body care heroes, alongside refills, body tools and lifestyle accessories launching this summer.
The initial launch collection includes Moon Swim Body Wash, Little Love Body Lotion, Violet Haze Body Scrub, Sunday Sofa Body Butter and Daydreamer Body Serum. Joonbyrd is available on joonbyrd.com and will be available exclusively at Space NK from 11 June.
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