Creator commerce platform LTK has announced the launch of a new social media experience for brands with the debut of Brand Profiles, giving brands an owned, interactive presence inside the LTK app for the first time.

This is a new medium for brands to show up on the LTK platform: curating creator content, engaging consumers directly, and driving sales within a trusted, creator-led community.

Brands like Nike, Zara, Sephora, Ulta Beauty, Tuckernuck, Abercrombie, Reformation, Quince, and Alo Yoga are already live. 

Over 600 brands are already on the waitlist for the broader rollout tomorrow (6 November), coinciding with the debut of LTK’s new, free Brand Platform - the first major influencer-marketing platform to kill the SaaS model entirely.

What this means for brands:

Brand Profiles give direct access to creator audiences inside LTK (40% of Gen Z and Millennial women in the USA use LTK today), with no SaaS barriers to manage and scale creator marketing.