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Date Posted: Thursday 25th April 2024
Beauty comparison platform, Cosmetify has announced its annual 2023’s Biggest Beauty Retailers ranking.
Top 3 retailers include:
Sephora leads beauty retailers with an overall score of 7.64 out of 10, boasting the highest organic search traffic at 16,100,000 and an Instagram following of 22.1 million. The retailer appears in over 10 million Instagram posts, far more than any other retailer. Featuring nearly 3,000 brands and its own private label, Sephora offers a diverse range of beauty products, including cosmetics, skincare, body, fragrance, nail colour, beauty tools, and haircare.
Beauty Bay follows with a score of 7.21, showcasing a balanced performance with 909,100 in organic search traffic. Beauty Bay is a UK-based online retailer known for offering various cosmetics and beauty products.
Ulta Beauty and Nykaa share third place, each scoring 7.06. Ulta Beauty has a strong organic search presence with 10.3 million hits and a significant Instagram following of 7.2 million. Ulta is a prominent American chain of beauty stores that offers a unique and comprehensive retail experience, catering to a wide range of beauty needs and preferences. Nykaa is an Indian e-commerce company.
For the full ranking list visit cosmetify.com
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