Date Posted: Wednesday 2nd February 2022
Clarins UK has partnered with London based digital agency Green Park Content to launch a new online media platform, Beauty Daily. Designed as an editorial destination hosted on beautydaily.clarins.co.uk, Beauty Daily brings together data-driven, life-enhancing tips and honest advice to help solve the problems modern women face.
Beauty Daily will showcase expert insight from Clarins UK, industry insiders and award-winning professionals such as dermatologists, doctors, wellness consultants, make-up artists, nutritionists and more. Readers will be able to seek trustworthy, scientifically proven advice around the topics of skincare, makeup, lifestyle and culture through a series of listicles, how-to’s, interviews and features.
The new hub will enable Clarins UK to further develop authority within the beauty and wellness space, as well as increase online visibility within the UK market. Bridging the gap between brand and publisher in a unique approach, Beauty Daily aims to connect and resonate with their audience, providing them with content that is influential, authoritative and has true news value.
The Beauty Daily team is comprised of editor, Sarah Joan Ross, beauty & wellness writer, Anne Lora Scagliusi, and beauty writer, Nishita Fiji.
Anne Lora Scagliusi in 'Media Contacts'
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