Date Posted: Thursday 25th February 2021
Color Wow has announced its first-ever collaboration with its Global Creative Director, British celebrity hairstylist, Chris Appleton to launch MONEY Masque. Working with Color Wow’s in-house chemist, Dr. Joe Cincotta, to create his bespoke product, Chris knew exactly what he wanted. His mission was to develop a universal masque that would create the ideal texture no matter what hair type: fine, thin, frizzy, coarse thick. The masque contains Blue Sea kale, Hydrolyzed Vegetable Protein Complex, and Mediterranean Sea Kelp/Algae Blend, which naturally work together to transform dry, frazzled locks into pure gloss.
The renowned hairdresser has styled celebrities including Kim Kardashian, Katy Perry, Rita Ora, Ariana Grande and Jennifer Lopez.
The Chris Appleton x Color Wow MONEY Masque will be available for £38.50 from 25 March. Join the waiting list here.
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