Chloé Parfums has appointed DT CONSULTING to develop the influence and advocacy strategy for key upcoming launches across the UK and global markets. The consultancy will also support Global IM & Advocacy projects to ensure brand consistency, impact, and growth across key markets.

Chloé Parfums has built a distinguished portfolio of floral-forward scents, including the Maison's hero signature scent Chloé Eau de Parfum, the prestigious Atelier des Fleurs collection formulated by renowned perfumers and the free-spirited Nomade line; each expressing a distinct facet of the modern Chloé woman.