Catalyst has been appointed to handle the press, publicity and social media for Beautiful Brows and sister brand Fab Brows. Made in the UK, the all-in-one brow makeover kit helps achieve desired brow shape, giving colour and definition. Catalyst will work with Beautiful Brows on a photo shoot with the aim to update imagery, video content and align the brand message before PR activity officially starts on 1 June. Catalyst will focus on raising awareness with consumer, national and trade media for both brands within the UK.

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Beautiful Brows/Fab Brows in 'beauty, fragrance, grooming & health'