Global communications group Camron Global has announced that Lily Sullivan will be joining in a new role of Head of Brand Partnerships, on 17 November 2025.

Based in Camron’s New York office, with a remit across its client roster in the USA and internationally, the role will harness Camron’s global network of visionary designers, cultural figures, and brand leaders to create opportunities that elevate their brand proposition and visibility.

Lily will also oversee Camron’s approach to creative talent and commercial collaborations and help in identifying growth opportunities both in New York and globally.

She most recently led partnerships at Big Night, where she developed meaningful collaborations both IRL and digitally. Previously, she served as Head of Brand at the modern intimacy company maude, where she shaped the brand’s identity and global presence. 

In addition to her brand work, Lily is the writer and creator of Love & Other Rugs - a Substack and yearly print magazine exploring the parallels between modern relationships and interior design – which she will continue to publish in this role.