Behind Beauty has announced the launch of its digital beauty platform. The platform provides aspiring and current make-up artists with access to top-tier professionals, fostering education, career development, and providing industry insights. Behind Beauty is an online destination for make-up artists who want to advance their careers. The platform connects early-stage make-up artists with industry-leading professionals through a series of exclusive masterclasses. 

Key features of Behind Beauty:

• Masterclasses by Industry Leaders: Learn from the best in the business. Behind Beauty offers exclusive masterclasses hosted by renowned, currently working, make-up artists who are pushing the boundaries of the industry
• Diverse Library: Masterclasses span the whole spectrum of the industry, from bridal to TV/film and fashion, ensuring that the audience can develop skills across various niches and get inspired by the breadth that the industry has to offer
• Up-skilling and career guidance: Top artists will share their wealth of knowledge, unveiling their techniques, demonstrating iconic looks, and revealing their favourite products through tutorials. Beyond the artistry, each masterclass will feature a dedicated career section where artists will delve into what it takes to become a successful makeup artist. Learn about navigating the industry, building a portfolio, set etiquette, and more from those who have successfully carved their paths.
• Kit building: In addition to education, Behind Beauty is partnering with beauty brands to offer make-up artists exclusive discounts, enabling them to enrich their professional kits.