Bauer Media has announced a new service to help advertisers communicate with audiences appropriately and effectively during the lockdown. The new service will be available to all Bauer Media clients on all projects. From its content, creative and commercial teams, Bauer Media has assembled a special task force to devise advertising solutions for commercial partners across its network of brands.

This new team will work with clients to understand their specific challenges and leverage Bauer's insight and instinct to create campaigns with the right tone and appropriate messaging to connect with lock-down audiences. In a statement, Bauer Media has said that the service has been created in response to advertisers' changing needs. It also builds on insights that been gathered form on-going Bauer Media research into changing consumer behaviour and attitudes since lockdown. 

For more information please visit bauermedia.co.uk or contact Bauer Media here.