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Date Posted: Thursday 2nd January 2025
Barclays has revealed the 2024’s top 10 consumer spending trends. Consumer card spending has increased 1.6% year-on-year in 2024 – lower than 2023’s 4.1% growth – as Brits limited food & drink and ‘big ticket’ purchases, and prioritised spending on affordable treats and experiences that bring them joy.
The top 10 trends that shaped consumer behaviour in 2024:
Entertainment and experiences sector
Treatonomics and the ‘lipstick effect’
Double-dip shrinkflation
Brits find creative ways to save
Television thrives
Pubs, bars, clubs and restaurants sector
Grocery slowdown
Easing pressure on household finances
Travel sector
Homeowners choose sustainability over style
For the full report, visit barclays.com.
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