Saymore PR & Marketing has announced that it has been appointed to handle the PR for facemask and apparel brand AVIRO. Founded in Aotearoa, New Zealand with the goal of creating functional, innovative everyday garments that help prevent the spread of dangerous bacteria from textile surfaces, AVIRO is a family-owned company with many years of experience in the clothing industry and with work in the health care system. The secret ingredient in AVIRO garments is HeiQ Viroblock – a new Swiss technology developed to prevent the presence and growth of bacteria and encapsulated viruses, such as Coronavirus and Influenza.