Date Posted: Thursday 11th February 2016
ABC has today unveiled highlights from the latest round of ABC figures for its brands reporting in the period July to December 2015, for both print and digital editions. Below are the latest figures for key consumer titles:
Hearst Magazines UK
Cosmopolitan posts a combined ABC of 405,308, up 56.8% period-on-period and 57.3% year-on-year. Good Housekeeping retains its position as Britain’s biggest-selling women’s lifestyle magazine with a combined ABC of 409,696. Women’s Health posts a 0.6% period-on-period and 6.3% year-on-year increase, with a combined ABC of 125,549. Men’s Health keeps its position as the highest-selling paid for men’s lifestyle title with a combined ABC of 194,682. ELLE increased its combined ABC to 164,727 recording a 0.4% period-on-period and 0.8% year-on-year increase. Esquire grew 3.9% period-on-period and 0.2% year-on-year with a combined ABC of 58,678. Harper’s Bazaar posted a steady overall circulation, whilst growing +2.5% YoY for UK actively purchased sales. Asda’s customer magazine, which Hearst now publishes, released an ABC of 2,042,940, down 3% period-on-period and up 4% year-on-year. Prima had a total ABC of 253,441 recording -4.1% period-on-period and -5.4% year-on-year decrease. Red had a total ABC of 186,495, -1.2% period-on-period and -3.1% year-on-year. ELLE Decoration had a total combined ABC of 66,978, a +0.9% period-on-period and -4.3% year-on-year decrease. The weeklies recorded: All About Soap - Total ABC of 34,678, -19.9% PoP and -33% YoY; Best - Total ABC of 164,970, -3.7% PoP and -15.6 YoY. Inside Soap - Total ABC of 117,539, -5.6% PoP and -11.7% YoY; Real People - Total ABC of 156,392. -0.1% PoP and -10.7 YoY; Reveal - Total ABC of 122,986, -7.6% PoP and -23.6% YoY.
Vogue posts a new ABC of 195,010, with total UK subscriptions up by 3.5% year on year. Vogue.co.uk continues to attract a wider audience, currently receiving 2,200,656 unique users*, with 2.9 million followers on Twitter and 2.9 million Facebook fans. Brides has a new ABC of 42,784. The website attracts an audience of 1,573,893, the highest audited digital reach for any bridal title. Tatler unveils a new ABC of 84,412. This is an increase of 0.3% in UK actively purchased copies, UK subscriptions are up by 10.3%, total sales have risen by 0.2% and digital copy sales increased by 2% year on year. Glamour posts an ABC of 350,031. House & Garden records an ABC of 113,055, up period-on-period and with single copy sales up by 1%. Vanity Fair has a new ABC of 80,008, an increase of 0.8% in UK total subscriptions period on period. GQ announces an ABC of 120,011. GQ.co.uk has recently been reimagined with a mobile first strategy and a new GQ Video channel launches imminently. With an ABC of 78,009, Condé Nast Traveller has increased single copy sales by 2.9% year-on-year and the website has 809,740 unique users, up by 39% year on year. Wired announces an ABC of 54,060, up both year on year and period-on-period. Total subscriptions are up 2.3% year on year. The Wired.co.uk online audience of 2,078,300 unique users.
Celebrity weekly Closer has an ABC of 266,369 (print + digital), growing 0.9% year-on-year. Grazia has a combined ABC of 138,992 for print and digital, with Graziadaily also expanding its audience growing (UUs) by over 13% in 2015. Yours has an ABC of 260,003 (print only). heat has a total ABC of 163,392 (print + digital). Empire has posted a second consecutive pop increase, up 0.37% and 1.95% on this time last year, with a total ABC of 145,183 (print + digital) with 7 million consumer touchpoints across its multiple platforms.
Time. Inc UK
In women’s lifestyle, woman&home has an ABC figure of 336,192 average (print + digital), an increase of print circulation by 2.1% on the period and continues to be the biggest selling women’s lifestyle monthly on the UK newsstand. Pick Me Up had a total ABC of 145,773 average (print + digital) achieving a market-beating print 1.4% circulation increase this period. For both print and digital: Woman has an ABC total of 230,792; Woman’s Own has a total ABC of 200,785; and Woman’s Weekly has a total ABC of 293,718.
Hubert Burda Media
Wedding announces an ABC figure of 16,114 average for print and 188 for digital. Wedding Flowers posts ABC figures of 15,017 for print and 14,128 for digital. Your Home has announced figures of 114,338 for print and 808 for digital. HomeStyle had a total ABC figure of 54,929.
Women's Fitness has recorded announces a new ABC figure of 11,615 for print and 985 for digital.
Shortlist has a total ABC figure of 505,562, while Stylist has a figure of 404,014.
PORTER magazine’s first official audit shows a circulation of 170,038, a growth of 10% year-on-year.
Square Up Media
Escapism magazine has received a new ABC figure of 101,749, up from its previous figure of 100,613. Foodism received another increase to a new ABC figure of 109,296, up from its June figure of 109,210.
HELLO! magazine has announces an ABC figure of 267,299 average (print + digital). HELLO!’s sister title, HELLO! Fashion Monthly (HFM) announces an ABC figure of 92,453 average (print + digital).
OK! magazine has announced an ABC figure of 275,765 average (print + digital).
DIARY directory members can sort by circulation to see the highest circulating consumer titles within any category.
ABC in 'lifestyle contacts'
The DIARY directory platform provides fashion, beauty and lifestyle industry news, interviews, dates, vacancies and contacts. Our huge database of contacts includes thousands of digital influencers, media titles (UK and overseas) and their editorial teams, freelance journalists and creatives, PRs and brands and representative agencies. Live and sortable social media stats for entries allow comparative analysis and insight within filtered sections, plus additional engagement metrics for industryINFLUENCERS.
Get in touch to discover how DIARY directory membership would benefit you.