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ALL PR AND MARKETING | BEAUTY | COPYWRITER

Charlotte Tilbury - PR Copywriter

Date Posted: Wednesday 19th April 2017

Date Expires: Friday 19th May 2017

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An exciting opportunity to join the Head Office team at Charlotte Tilbury Beauty, and work within a fast-paced and rapidly expanding brand.

Role: PR Copywriter
Team: Global PR & Events
Location: Brook Green, London
Line manager: Global Head of PR & Events
Copy sign off manager: Senior Creative


About Charlotte Tilbury Beauty

After more than 25 years in the fashion and beauty industry - Charlotte Tilbury, the world’s most sought after make-up artist - has launched her own eponymous range of makeup and skincare. The Charlotte Tilbury beauty range launched in the UK in September 2013 to record-breaking results and critical acclaim. Ireland, the US, Canada and the Netherlands have since been added to our list of markets, along with near-global online distribution, all of them achieving record launches and blistering growth. Due to this performance, the business is growing rapidly across all departments.  At Charlotte Tilbury, we love what we do and strive to be the best. Dare to dream, make it happen, break all the rules - join us in our revolutionary journey and challenge the status quo of the beauty industry.


The Person:

  • Educated to degree level and ideally a journalist trained background
  • Relevant industry experience for a beauty/fashion brand for a minimum of 2-3 years – editorial / journalism and speech writing experience required
  • Outstanding creative writing skills are essential and proven experience of writing creative copy for press releases, blogs and other marketing materials is expected
  • Strong writing skills– ability to adapt to different tone of voices and copy writing needs
  • Excellent communication skills, with an articulate manner – written, over the phone and in person
  • Great relationship-building skills and the ability to network at all levels
  • Unflappable and enjoys working in a fast paced commercial environment
  • Ability to work autonomously and at a hands on level
  • Shows initiative and foresight
  • Displays drive, ambition and not afraid of hard work
  • Energetic and enthusiastic with a team spirit
  • Ambitious and committed
  • Meticulous eye for detail
  • Passionate about stories and current affairs, with a finger on the pulse of social and news trends
  • Affinity for the Charlotte Tilbury brand, voice and aesthetic


The Role and Responsibilities


General PR copy needs

  • Produce high quality copy across several channels including press releases, editorials, printed collateral, speeches, media Q&As and email marketing directed at influencers (media, bloggers, vloggers, makeup artists etc.)
  • Ensure a consistent tone of voice throughout all communications
  • Work with a broad number of stakeholders across the business including Marketing, Product Development, Creative, PR & Ecommerce
  • Ensure the Charlotte Tilbury tone is accurate, informative and consistent

Creative input into copy

  • Have a strong sense of commercial, brand and creative awareness, whilst keeping up to date with current trends
  • Possess a solid understanding of the beauty industry and a voracious appetite for culture - music, fashion, film and art are all your passions
  • Read media channels daily and sharing articles of insight

Events and Interviews

  • Manage briefings of stakeholders ahead of any interview, event or speech
  • Attend events, interviews and speeches and be media/influencer facing – both in the UK and flexibility to travel where required

Wider business

  • Ensure wider business informs PR needs
  • Immersion in the wider business strategy
  • Take insights from all departments and adding value everywhere too
  • Build relationships with all peers
  • Suggest of new processes

Personal work flow

  • Ensure deadlines are met, response time smooth and personal time management
  • Flag issues in a timely manner with a proactive solution
  • Take proactive ownership of projects - be accountable
  • Project Management. Think ahead on projects – mapping out action plan and deadlines
  • Follow through on initiatives discussed and proactively updating

 Please email your portfolio, CV, notice period and salary expectations to camilla.bradley@charlottetilbury.com

 

 


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