HELLO! magazine has partnered with digital out-of-home advertising company Limited Space to deliver celebrity, fashion, health and culture content to mall visitors.

The partnership will deliver HELLO!’s world of celebrity, fashion, health and culture directly to mall visitors, transforming high-dwell moments into engaging touchpoints.

Together, Limited Space and HELLO! will create bold and impactful bespoke content with motion-led visuals created specifically for amplification across a DOOH environment. Content will be refreshed regularly to reflect the most relevant content of the moment. 

Toby Fairlamb, Sales Director at Limited Space commented “Shopping destinations have become spaces to discover, experience and connect. This partnership is transforming our screens into live editorial moments - adding entertainment, style and energy that strengthens the relevance of our media platforms to the environment around them. Partnering with an editorial leader like HELLO! allows us to fuse premium storytelling with powerful digital visibility.”

The partnership is now live and offers a new touchpoint designed to enrich digital experiences across UK destination spaces - for advertisers, landlords and consumers alike - with trusted, high-quality content in a brand-safe, data-rich and engaging digital context.