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SASSOON - UK PR & Marketing Manager - this position has now been filled

Date Posted: Friday 16th June 2017

Date Expires: Saturday 1st July 2017

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SASSOON is looking for a pro-active in-house UK Marketing & PR Manager to join their vibrant but small team.

Applicants should have significant Marketing, Digital and PR experience in the hair/beauty industry with press relations and success in delivering effective campaigns. Excellent verbal and written communication skills are essential.  Enthusiasm, self-motivation and creativity are also critical to this role. 


The UK Marketing & PR Manager will support the strategic direction and delivery of the Marketing Plan across our UK Salons and UK Academy.                                                                                      


  • Work closely with the International Marketing Director on all projects.
  • Strategically plan and oversee Marketing and PR activity over the year.
  • Oversee the implementation of the annual retail marketing plan working with International Marketing Director and Account Managers at Wella, GHD and L’Oréal.
  • Ensure brand experience across multiple channels (in salon / academy, print and digital) and storytelling is connected, relevant and adds value.
  • Coordinate marketing needs for all brand collateral including seasonal marketing initiatives, local requests, salon imagery, etc.
  • Liaise with regional shopping centres to ensure participation of opportunities, raising awareness of salons locally
  • Work as a core part of the team, liaising with different business functions and disciplines to ensure alignment. Build and foster relationships with all Salons and the UK Academy.


  • Oversee ongoing website activity and uploading content via in-house CMS.
  • Work in partnership with the Digital Marketing Co-ordinator to deliver social/CRM campaigns to strengthen the Sassoon Salon and Academy brand.
  • Manage and monitor all Salon social media platforms, including Facebook, Twitter and Instagram
  • Create and capture compelling content from various sources for use across website and social media channels.
  • Identify original digital and social opportunities


  • Liaise with International trade publications, local/regional publications, bloggers and digital media to execute strategic plans and garner coverage.
  • Build authentic relationships with key beauty influencers that result in authentic earned editorial.
  • Identify and develop opportunities aligned with brand vision and strategy, including London Fashion Week and Regional events where applicable.
  • Placement of advertorials in local markets.
  • Writing all press releases, liaising with Graphic Designer in terms of creative.


  • Budget management
  • Administrative Tasks - IT Skills: Word, PowerPoint and Excel
  • Participate in brainstorms for PR and Marketing initiatives
  • Working closely with International Marketing Director on other ad hoc projects
  • People management


  • 4+ years in a similar role
  • Strong organisational skills
  • Proven ability to work quickly and efficiently with accuracy and attention to detail
  • Team player with a positive “can do” attitude
  • Able to adapt to a fast paced environment, multi-task and hit the ground running
  • Excellent interpersonal and written English skills
  • Strong understanding of current online marketing concepts, strategy and best practice 

To apply, please email your CV and covering letter including current salary details and daytime telephone number to

Please mention DIARY directory when applying for this position

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