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ALL PR AND MARKETING | BEAUTY | ACCOUNT MANAGER | ACCOUNT EXECUTIVE

BRANDstand Communications - Senior Account Executive/Junior Account Manager

Date Posted: Friday 19th February 2021

Date Expires: Friday 19th March 2021

BRANDstand - Senior Account Executive

Key Responsibilities:

Client Activity

  • Day-to-day communication with all clients to deliver strategy signed off by the Account Director and client
  • Client calls/emails to be responded to within an agreeable time frame of no more than 1 hour
  • Assist with strategy and planning  and implement PR campaigns, partnerships and events 
  • Proactively think of ideas to pitch to the client that will benefit their business
  • Create client presentations with attention to detail with assistance from the senior team
  • Create press materials including e-blasts, press releases, target media lists, etc., with sign off from a member of the senior team 
  • Have a good knowledge of and keen interest in: industry trends, competitor brands and their activity, commercial and above the line opportunities
  • Sell in stories and secure coverage
  • Identify and recommend potential trend-led stories and pitch ideas to generate coverage
  • Contribute to meeting your teams KPIs for monthly client coverage
  • Monitor the media heavily to ensure that you have a thorough knowledge of journalists, what they have written recently, regular features and opportunities
  • Think ahead and try to plan your own work load with little assistance from the senior team

Internal Team

  • Demonstrate excellent team skills, working alongside junior and senior members of the agency
  • Showcase time management and organisational skills 
  • Demonstrate initiative and skills in problem solving 
  • Be an excellent team player and pitch in where needed 

Digital / Digital Support

  • Assist with content for BRANDstand platforms, sending images and sharing coverage with the Digital Team for social 
  • Work with the Digital Team to ensure they are kept up to date with client news and launches, feeding into BRANDstand digital strategy
  • Keep up to date on leading social influencers, particularly within Instagram, Snapchat, Twitter and YouTube, as well as other emerging platforms
  • Be informed of media strategies, what competitors are doing and the commercial opportunities available

Networking 

  • Have good relationships with industry contacts including press (print and online at beauty writer level), influencers, VIPs, broadcasters, make-up artists, hair stylists, talent management, etc.
  • Demonstrate a clear black book of contacts
  • Recommend brands for new business that will fit within the BRANDstand portfolio
  • Identify and attend networking events and opportunities

No recruitment agencies

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BRANDstand - Senior Account Executive

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